Key Terms

Aspirations - somthing to aim for e.g. a goal in life!

Consumerism - The amount of goods an audience buys/consumes

Men's Health

Total Circulation = 240,315
Adult Readership = 1,081,000
Female = 14%
Male = 86%
ABC1 Profile = 68%
Median Age = 32

ADVERTISING RATES
Pages Spreads

• A £13,298 £26,596
• B £12,414 £24,828
• C £10,640 £21,280
• D £9,755 £19,510
• E £8,865 £17,730

Pages Spreads

• Promotions £9,650 £19,300

Total price (estimate) = £168,000 on advertising revenue alone!!!

Men's Health magazine need this revenue as it covers the cost for production!